L’Oreal Australia Gains Industry Best Practice IT Platform
“Oxygen’s implementation of our global SAP template is regarded as one of L’Oréal’s most successful roll-outs worldwide.”
Philippe Fau, Chief Operating Officer, L’Oréal Australia
“Stock management is very complicated and crucial to the success of our business. SAP has allowed us to automate inventory processes and improve real-time stock analysis.”
Philippe Fau, Chief Operating Officer, L’Oréal Australia
Challenge
- Move L’Oréal Australia onto a standardised IT platform across all its business divisions - namely Consumer, Professional and Luxury products
- Improve L’Oréal’s ability to implement industry ‘best practices’ and position it to accommodate future business and organisational flexibility
- Implement L’Oréal’s global SAP core functional template including Finance, Assets Management, Materials Management, Warehouse Management and Sales and Distribution
Solution
- Establish partnerships with L’Oréal Australia and the company’s Centre of Competency to ensure effective business and IT project execution and ongoing management
- Unify L’Oréal Australia’s IT strategy with the wider L’Oréal group by implementing the
global SAP template for Logistics and Finance - Provide systems to help L’Oréal gain better visibility of supply and demand for goods by implementing functionality to allow improved stock control processes
Return on Investment
- Enhanced inventory management including improved tracking of goods through the
distribution warehouse - Better visibility of stock allows for improved customer order fulfi llment and greater control over product lifecycle management
- Improved workfore morale; staff are more empowered thanks to a system that no longer lets them down
- Unification with L’Oréal Group IT strategy brings Australian operation into line with
worldwide operations and improves ability to undertake product availability checks and global ordering
Downloads
L_Oreal_case_study_FINAL_hi_res.pdf
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Customer Profile
L’Oreal Australia
L’Oréal Group headquartered in Paris, France is the world’s leading beauty
products company engaged in the research and development, manufacture, marketing
and distribution of hair care, hair colour, skincare, make-up and fragrances with revenues of over 17 billion euros across three major divisions organised around Consumer (self-select), Professional (salon) and Luxury markets.L’Oréal Australia is a wholly owned subsidiary of the Group and is headquartered in Sandringham, Victoria and contributes AUD$460 million annually to company sales.
The business is focused on in-depth scientifi c research, dedication to innovation, excellence in marketing and the highest standards of efficacy. L’Oréal’s success is built on a portfolio of 19 well-known, high quality global brands, including L’Oréal Paris and Maybelline (consumer/mass-market), Lancôme (luxury), and Redken (professional salons). With
about half of its sales generated outside Europe, L’Oréal has focused on globalising brands in addition to acquiring new ones in markets served.
