CRM

Challenge: Get cost effective CRM fast

Solution: Easy entry into SAP CRM utilising SAP CRM best practice

SmartStart CRM solution by Oxygen leverages the new best-of breed web interface of SAP’s latest version of CRM and the implementation accelerators provided through SAP CRM Best Practices refined by Oxygen. Our experience gets you up-and-running in weeks on a modest budget, enabling a set of core customer service related processes.

Feature Case Study

SAP CRM project supports major growth for SCA Hygiene Australasia
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Thinking out loud

CRM project insights from Oxygen
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Our experience gets you up-and-running in weeks on a modest budget, enabling a set of core customer service related processes. These processes include:

Complaints management. Log your customer complaints and allocate follow-up tasks to resolve the issues
Call management/visit planning. Planning customer visits and logging the outcomes creating visibility for the sales organisation
Activity management. Log all customer interactions in a central repository to create a 360° view of the customer
Account/contact management. Enrich your R/3 customer master with marketing attributes and introduce sophisticated contact person management
Lead and opportunity management Increase your sales by managing your leads and opportunities and create visibility of your sales pipeline
Campaign management. Systemise your marketing plans and campaigns by managing your customer target groups and segments

Typical challenges
Does your organisation suffer from some of the typical problems related to customer relationship management?

A number of isolated, disjoint solutions

Disjointed complaints management system which is not integrated to SAP
Gaining a complete 360° of all interactions with a customer is impossible
Customer information is only order related
Sales people say your current system is too difficult to use
Analysing all the lost sales is impossible
Marketing runs its campaigns on spreadsheets with ever changing customer master data.
CRM systems considered too expensive and difficult to implement

Realisable benefits
Oxygen’s SmartStart CRM solution overcomes these problems by offering the following benefits:

Simple intuitive user interface

Simplified, role based web interface
Central, easy-to-use customer fact sheet that derives information out of CRM, R/3 and external applications

Standard SAP solution

Integrates your front-office systems with your R/3 backend and Microsoft Outlook
Allows extension of the system with custom fields

Fully featured CRM system

Increase your sales by creating visibility of your sales opportunities by analysing the sales pipeline and win-loss record.
Provide an integrated end-to-end complaints from customer interaction to claim settlement
Improve sales staff productivity with centralised call planning, Microsoft integration and customer data views

People, technology, process– the SmartStart approach
Oxygen’s SmartStart CRM solution provides you not only with the implementation services, but also with a CRM solution roadmap, training, go-live support and an optional support service. With the SmartStart approach you benefit with a simple, cost effective SAP CRM implementation with real business benefits. Once implemented you can continue your CRM journey at your own pace. The SmartStart by Oxygen approach reduces cost, decreases implementation time and delivers a defined set of benefits – your guarantee that what you see is what you get. It also brings together the best non-SAP solutions to help enable you to get more value from your core SAP investment.

Want more now
Download an overview of the Oxygen CRM SmartStart solution.
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